Category Archives: Search Engine Optmization

Ampersands in rel=”canonical”

I’m using this as a workspace to provide an example for an SEO question for @dancristo, but by all means jump in here if you know the answer to this. I’m trying to determine if there’s a difference between the following two rel=”canonical” entries: <link rel=”canonical” href=”http://www.example.com/this&that” /> <link rel=”canonical” href=”http://www.example.com/this&amp;that” /> The first URL [...]

Will Google Instant Help or Hurt the Long Tail?

The SEO world is buzzing today (even enough to get me to do a blog post) about the release of Google Instant, which updates search results in real time as you type in your search query. We’ve seen some of this functionality for quite a while now with Google Suggest, which provides real time search [...]

SEO for CMSs at Refresh Rockville

Looking forward to my presentation this evening for Refresh Rockville on the topic of SEO for CMSs. I’m resurrecting my blog from the dead once again in case anyone finds it through Twitter or some other means. I’d like to encourage you to leave any feedback you might have on my presentation in the comments [...]

Rock The Vote With Canonical URLs

When conducting a site audit, the low-hanging fruit for most good SEO folks is identifying duplicate content issues. On-page factors and link popularity can almost always use some improvement, but they’re not usually the kinds of things that actually do harm to your search engine rankings. Duplicate content, on the other hand, can actually hurt [...]

Is SEO Still Relevant in 2009?

Search Engine Optimization is dead. Search engine rankings no longer matter. I see a lot of link bait to that effect floating around these days. So what’s the deal? Is SEO still relevant in 2009? Yes. More than ever. If interest in a subject is an indicator of relevance, then SEO is clearly still alive [...]